Graphic Design & Art Direction for A Colourful Life.
A colourful life is a really special project, thought up by creative team Hannah and Beth creating colouring books for people with dementia. Using photos submitted by family members of people suffering from dementia and created bespoke colouring books for them. As they coloured, they began to remember and reminisce about the past. It is thought that this exercise helps to reduce dementia symptoms.
We went through many designs before settling on this final simple design. Using dementia research we found that bold contrasting colours and clear text was the best route to go down.
