Branding and
Art Direction for Centology.

This was a branding project for an tech company specialising in the financial sector. The aim was to be clean and professional but to also have impact and not get lost in the sea of corporate companies.

To do this I stripped it back the bare bones of what Centology is about - money.

We ended up with a simplified coin to represent currency, and a grey and electric blue to connote professionalism and trustworthiness.